A recipe for success
There’s no secret or mystery to our strategies: just common-sense, practical assistance to get your business or charity noticed for the right reasons. Businesses and charities thrive because they are:
- positioned well in the market
- they have a desirable brand fits with that position
- and their delivery lives up to the expectations the brand creates
A successful marketing strategy breaks down roughly into the 4 steps below, most of which go beyond making leaflets and flyers. We can walk you through each one, or jump in where you feel you need the most help.
1. Customer and competitor research
Business positioning.
2. Image and brand
Present yourself accurately as the sort of business you are.
3. Marketing
Get yourself known so when someone wants what you are selling, or are thinking of a charitable cause, they think of you first.
Our PR strategies will get you noticed with coverage in local papers. Our direct marketing plans will bring new customers to your door. Social media, email and internet-based marketing strategies. Our easy-to-follow marketing analysis plans for small businesses will tell you where your strategy is working – without giving you a headache.
4. Delivery
Monitor the success of your positioning, brand and marketing.
